A: When you favorite a loan project, you are essentially bookmarking the project for later reference. It will appear on your My Account page, in a column titled Favorites. This is a great place to save projects that you may want to check out for your own use, to copy pieces of what they’ve done, the way they added images, etc. When you see a project listed in that Favorites box, you can also see its W-SEO score under the name of the project. That W-SEO score lets you know how complete a project is, on a scale of .1-100. It’s up to you, but we think it’s always better to copy the style of loan projects with a higher W-SEO. Every time you favorite a project, it also helps the W-SEO of that project!